diff --git a/lib/tasks/slack.rake b/lib/tasks/slack.rake
index 6ace0f4..2bac488 100644
--- a/lib/tasks/slack.rake
+++ b/lib/tasks/slack.rake
@@ -4,10 +4,53 @@ require "net/http"
 namespace :slack do
   desc "TODO"
   task webhook: :environment do
+    time = Time.new
+
     out = {}
-    out[:text] = "Hello World"
-    out[:color] = "good"
-    out[:pretext] = "pretext!"
+    out[:text] = "Last updated at #{time.strftime("%Y-%m-%d %Hgg:%M:%S")}"
+    out[:color] = "#829495"
+    out[:pretext] = "Roadmap"
+    out[:fields] = []
+
+    column_1 = {}
+    column_1[:title] = "Active Project(s)"
+    column_1[:value] = "<http://www.foo.com|Project 1>\n<http://www.foo.com|Project 1>\n<http://www.foo.com|Project 1>\n<http://www.foo.com|Project 1>"
+    column_1[:short] = true
+
+    column_2 = {}
+    column_2[:title] = "Furthest Status"
+    column_2[:value] = "Planning\nPlanning\nComplete\nOverdue   :warning:"
+    column_2[:short] = true
+
+    out[:fields] << column_1
+    out[:fields] << column_2
+
+    column_1 = {}
+    column_1[:title] = "Upcoming Project(s)"
+    column_1[:value] = "<http://www.foo.com|Project 1>\n<http://www.foo.com|Project 1>\n<http://www.foo.com|Project 1>\n<http://www.foo.com|Project 1>"
+    column_1[:short] = true
+
+    column_2 = {}
+    column_2[:title] = "Furthest Status"
+    column_2[:value] = "Planning\nPlanning\nComplete\nOverdue   :warning:"
+    column_2[:short] = true
+
+    out[:fields] << column_1
+    out[:fields] << column_2
+
+    column_1 = {}
+    column_1[:title] = "Backlog Project(s)"
+    column_1[:value] = "<http://www.foo.com|Project 1>\n<http://www.foo.com|Project 1>\n<http://www.foo.com|Project 1>\n<http://www.foo.com|Project 1>"
+    column_1[:short] = true
+
+    column_2 = {}
+    column_2[:title] = "Furthest Status"
+    column_2[:value] = "Planning\nPlanning\nComplete\nOverdue   :warning:"
+    column_2[:short] = true
+
+    out[:fields] << column_1
+    out[:fields] << column_2
+